Video game giants
Shares for EA were at £74.46 on Tuesday at 9.30am UK time before they fell to £71.42 at 11am. To put it all into perspective,
We are delighted to reveal our brand new EXCLUSIVE Partnership with #eFootballPES2020 and @officialpes!— JuventusFC (@juventusfcen) July 16, 2019
Create some magic moments with the stars of our team in the ONLY football video game you can this year #JUVxPES https://t.co/l4TZC41oEp pic.twitter.com/98UApa5iNg
Konami's partnership with Juventus has been signed for the next three years and players like Cristiano Ronaldo and Paulo Dybala are reported to have already completed their full-body 3D scans to be integrated into PES 2020.
Juventus' arrival in PES 2020 means that it is the first time in 25 years that EA won't have access to the Bianconeri's license in their epic FIFA series.